I am motivated to post this very short commentary based on what I have just watched on BBC Canada.  The program was a documentary regarding Norway’s laws, designating gender equality within all aspects of society.  The focus was aimed at women sitting as board members and directors.

Taking this facet of Norwegian society into consideration as a professional Visual mapper; I have had one of those epiphany moments where I have abruptly realised there are very few female professional visual mappers.  The potential reality though is that, I may indeed be looking for professional female visual mappers; they’re there but I just don’t see them because of my male dominant conditioning.

From what I gather from the documentary, It has been measured that gender balanced teams perform more effectively than gender dominant teams.  The findings were indeed very revealing, and I wanted to open up a discussion regarding the absolute need for finding, dialoguing with and creating business relationships with professional Visual mapping women.

Taking into consideration that my colleague Philippe Boukobza, I and others are now in the process of founding a Visual Mapping Body of Knowledge (VMBOK), and also acknowledging the Visual mapping arena may indeed be male dominated.  This is an invitation to our female colleagues who are professional Visual mappers to connect with us, with a view to involvement within the VMBOK.

What are your thoughts on this issue?

Wallace Tait: Visualmapper
www.visualmapper.org

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